UserApproved.ai
Revenue Growth Agents
UserApproved turns scattered commerce signals into a clear next move, so operators can spend less time searching and more time building.
400% conversion lift · 60% faster audits · Real customer results
My role
Founder and Product Lead
I own the product and the P&L, from the vision to the operators we serve.
Product
The problem
The work should not follow you home
The work should not follow you home
The work should not follow you home
I kept meeting operators who opened GA4, Clarity, support tickets, and agency decks, yet still could not answer one question: what should we do next? I knew that feeling as a founder. I did not want another dashboard. I wanted the teammate I wished I had.
The vision
A teammate, not another dashboard
A teammate, not another dashboard
A teammate, not another dashboard
The vision is an autonomous growth engine: software that discovers opportunities, runs the experiments, and compounds revenue on its own. It connects signals from the store, customers, campaigns, support, and competitors into one continuous learning loop.
Notice
Track the changes and friction quietly costing the business revenue.
Understand
Connect scattered evidence into patterns the team can inspect.
Move
Prioritize one high-confidence action, then carry the learning forward.
The approach
Trust before autonomy
Trust before autonomy
Trust before autonomy
Bolt full automation onto a discovery layer you have not hardened, and you have built a machine that ships wrong conclusions faster. So we harden discovery first: findings that are accurate, actionable, and ranked by clear impact. Autonomy follows once the pipeline earns it.
The proof
Clarity should change the outcome
Clarity should change the outcome
Clarity should change the outcome
400%
reported conversion lift
Patio Productions, after six experiments
60%
faster audit cycle
Boundless Digital, from weeks to day one
8
evidence-backed personas, one question per sprint
National GLP-1 telehealth provider
The belief
Technology should give life back
Technology should give life back
Technology should give life back
UserApproved is one expression of the principle behind my work: absorb complexity, protect human judgment, and return time to the people doing the building. The engine earns more autonomy as the evidence proves it can.
The work should not follow you home.
I kept meeting commerce operators who opened GA4, Clarity, support tickets, campaign reports, and agency decks, yet still could not answer a basic question: what should we do next? They were running the business in the dark.
I knew that feeling as a founder. I did not want another dashboard. I wanted the teammate I wished I had, one that watches quietly, connects the evidence, and helps the team end the day with a decision.
A teammate, not another dashboard.
UserApproved connects signals from the store, customers, campaigns, support, and competitors, then turns them into a continuous learning loop.
Notice
Track the changes and friction quietly costing the business revenue.
Understand
Connect scattered evidence into patterns the team can inspect.
Move
Prioritize one high-confidence action and carry the learning into the next cycle.
Trust before autonomy.
We began with AI shoppers exploring real ecommerce journeys. Simulation surfaced friction, but it did not remove uncertainty. Operators still needed to know which patterns were real, why they mattered, and what evidence supported the next move.
That changed the product. We built monitoring, diagnosis, prioritization, and validation into one learning loop. AI can investigate and recommend. The operator decides what represents the brand and what ships.
Clarity should change the outcome.
For a national GLP-1 telehealth provider, eight realistic patient personas helped turn scattered findings into one high-confidence learning question per sprint.
Patio Productions reported a 400% conversion lift after six experiments. Boundless Digital reported moving from a four-to-six-week audit process to useful insights on the first day.
Technology should give life back.
UserApproved is one expression of the principle behind my work: absorb complexity, protect human judgment, and return time to the people doing the building.
Explore the work
Case study · Patio Productions
Case study · Boundless Digital
Conversation · Why we chose diagnosis first
Conversation · What we learned building shopper agents
Built collaboratively with engineering, research, growth, and operator partners.
Let’s exchange ideas about technology that helps people live better.
Let’s exchange ideas about technology that helps people live better.